Incentivio, a Boston-based company that provides a smart guest engagement platform for the restaurant industry, has successfully raised $10 million in a Series A funding round. This financial boost aims to bolster its growth and enhance its product, engineering, and innovative capabilities.
Osage Venture Partners led the funding round, with contributions from Ardent Venture Capital and Grotech Ventures.
Launched in 2016 by Rajat Bhakhri (CEO) and Sash Dias (COO), Incentivio uses the power of artificial intelligence (AI) and machine learning to stimulate customer engagement and revenue generation for restaurants. As a one-stop digital solution, it enables restaurants to integrate their various tech tools, gain comprehensive understanding of their customers, and harness data to obtain real-time insights and augment the digital customer experience.
As part of its ongoing growth strategy, Incentivio aims to leverage AI and machine learning even further. The objective is to aid restaurants in minimizing manual interventions, slashing operational costs, and boosting revenue based on personalized data. Its extensive platform integrates online ordering and tailor-made restaurant apps with loyalty programs, gift cards, machine learning upsells, CDP analytics, a data-centric marketing suite, and guest journey management. This robust system empowers restaurants to cultivate stronger relationships with their customers while elevating their digital revenue.
The newly acquired funding will serve as a catalyst for Incentivio’s product development and market expansion, as it continues to provide innovative, data-driven solutions to the ever-evolving restaurant industry.