Datasembly, a leading provider of real-time product pricing, promotions, and assortment data for retailers and CPG brands, has successfully raised $16 million in Series B funding. The funding round was led by Noro-Moseley Partners, with participation from Grotech Ventures, Topmark Partners, and Staley Capital.
The newly acquired funds will enable Datasembly to scale its operations in a capital-efficient manner and swiftly bring innovative tools and solutions to the market.
Under the guidance of CEO Ben Reich, Datasembly empowers brands and retailers to make informed, data-driven decisions regarding prices and promotions in real time. The company aggregates local and up-to-the-minute data from retail, grocery, and QSR locations across North America. Leveraging this comprehensive data through its web application, Datasembly addresses practical challenges and provides immediate visibility and insights that drive cost savings, efficiency improvements, and better decision-making.
Recently, Datasembly unveiled its Product Matching service, which offers an extensive repository of high-quality product matches. This service provides instant clarity into the competitive product landscape, tackling the persistent challenge of keeping product matching collections up to date through its proprietary match maintenance engine. By offering pricing, promotion, and assortment information for both online and brick-and-mortar retailers, Datasembly equips clients with real-time product transparency and competitive intelligence.
With its latest funding, Datasembly is poised to accelerate its market expansion efforts. By leveraging its robust data capabilities and cutting-edge solutions, the company aims to revolutionize the way brands and retailers optimize pricing strategies, drive promotions, and manage product assortments. As the industry evolves, Datasembly remains committed to delivering real-time insights and tangible value to its clients, enabling them to stay ahead of the competition and navigate the dynamic retail landscape with confidence.